Teresa Farnum & Associates

Cam Cruickshank, Ph.D.

Services

  • Analytics
  • Adult Services
  • Recruitment Assessment
  • Direct Mail Assessment
  • Athletics

Types of Institutions

  • Four-year public
  • Private
  • Community

Cam Cruickshank is currently Vice President for Enrollment Management and Managing Director of Ivy Bridge College at Tiffin University where he has consistently exceeded enrollment expectations.

  • Net tuition revenue has increased significantly over the past three years.
  • In each of the past two years, the institution has increased total enrollment by 20%.
  • In his first year supervising graduate recruitment, Tiffin University was able to increase graduate enrollment by nearly 50%.
  • During his tenure as the Chief Enrollment Officer, Tiffin University has enjoyed a headcount enrollment increase of over 56% and an increase in net tuition revenue of over 55%.

Dr. Cruickshank’s primary responsibilities at Tiffin University are to lead recruitment and retention initiatives and to conduct enrollment planning. He oversees the recruitment of undergraduates at the Tiffin Ohio campus as well as graduate and accelerated degree students online and at Tiffin's nine academic centers throughout the State of Ohio. He also supervises the web master, financial aid and enrollment operations departments. Previously Cam has held positions in student affairs, admissions, financial aid, institutional research, and intercollegiate athletics.

Cam Cruickshank

Cam Cruickshank, Ph.D.


Successes
  • Student Profiling
  • Prospect Modeling
  • Inquiry & Retention Modeling
  • Econometric Modeling
  • Student List Search & Testing
  • Statistical Training